Brand New Beat

Six new brands to add to your cart this week!

Live Loud Foods Inc. Caribbean jerk flavored nuts and candied citrus pistachios, created by chef Keesha O. Coming to Pop Up Grocer later this month.

STRANGE WATER - self described as oddly delicious coconut water with flat and sparkling formats. Would hang their case art on the wall in a heartbeat.

Everhop - a premium, but not pretentious (actually very approachable), hop water created by The Drowned Lands brewery, designed by Young Jerks. Falls into the hybrids trend (alc & non-alc in the same beverage portfolio) and brands launching brands. I hope we see more of both in 2024 as platforming strategies.

SUNBEAR - sun-kissed sparkling coconut water in flavors like watermelon, lemon lime, and strawberry. Discovered on Instagram earlier this year and coming to Pop Up Grocer soon too.

Bye Bye Shuga - low sugar candy chews free from sugar alcohols and artificial colors.

Easy Rider - created by JuneShine and a grip of pro surfers. This one is a convergence of sooo many trends that make me happy - new americana, remixed traditions, products that play well in music environments, brands launching brands, eat/drink like an athlete, light beer, and the resurgence of products that give back a % of sales. (via Kendall Dickieson)