Happy Expo West season to all who celebrate. It’s that time of year when thousands of founders and their teams are preparing to ascend to Anaheim for a week of mischief, mayhem, merch that will be your new favorite pajamas, and magnesium gummies to beat the jet lag. You’re probably juggling 10 tabs too, so I’ll get to the point instead of making you read a long essay before the recipe.

What’s in Store at the Trade Show? 👀

Use the anchored links above to surf by aisle or what you’re craving. Bookmark it on your phone x drop it in the group chat.

Who’s buying it? What else is in their basket?! For more fun stuff at Expo West, follow @indiecpg on Instagram

We’re one of many creators that spends all year studying thousands of brands for content, curiosity and clients. Yes, like a sport. But also because we’re customers and friends to hundreds of brands. Our 5th annual Expo West guide has and will always free as an industry resource to help you find the hidden gems at the show. Omissions were not intentional with a bias to new brands and products, and older indies that continue to innovate and/or mentor new founders. We’re in the camp of celebrating who’s showing up and ensuring you get your protein in while walking with a full YUMI tote on your shoulder. See the full exhibitor list here.

⏩ Follow NOSH, BevNet and Express Checkout for more Expo West highlights! Working on content around the show? Happy to share notes: [email protected]

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